Natural mascara is more than just make-up it’s a way to care for your lashes every day.
At Green People, we believe that make-up should care for your skin and lashes as much as it enhances them.
Our natural mascaras are formulated with conditioning plant waxes and oils that coat and protect each lash from root to tip, helping them look fuller and stay strong.
In this post we take an in-depth look at the ingredients used to make our natural mascaras and explain why they are so good for nurturing long, fluttery lashes.
What’s in natural mascara?
Mascaras were originally made from a combination of coal dust and petroleum jelly but modern mascaras have moved on somewhat!
We use ingredients such as Sunflower Oil, Beeswax and Carnauba Wax to create natural mascaras that are water repellent, nourishing and remarkably effective at lifting lashes.
Their pigment comes from earth mineral pigments which cover the lashes in a long-lasting coat of colour that makes them look instantly longer and more defined.
We use biodegradable, plant-derived cellulose microspheres which give our natural mascaras outstanding volume.
Ingredient spotlight
We carefully select each ingredient for its proven benefits to lash health and wearability.
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Sunflower Oil: Naturally rich in Omega 6 fatty acids to help keep lashes soft and flexible.
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Beeswax: Adds hold and gloss while helping to lock in moisture.
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Carnauba Wax: Creates natural lift and separation for defined lashes.
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Vitamin E: A natural antioxidant that supports stronger, more resilient lashes.
5 benefits of natural mascara
There are many benefits of choosing a mascara made with natural ingredients. These include:
1: SUITABLE FOR SENSITIVE EYES
Our natural mascara ingredients have a low allergen profile. They are well suited to those prone to sensitive eyes and for contact lens wearers who need a mascara that won’t cause discomfort or dryness.
2: ETHYL ALCOHOL-FREE
Need an ethyl alcohol-free mascara? Our gentle mascaras are free from ethanol/ethyl alcohol.
3: STRONG AND LONG LASHES
If your eyelashes are prone to feeling dry and brittle or fall out regularly, switching to a natural mascara that’s made with Vitamin E could help to restore their strength and encourage healthy lash growth.
4: WATER REPELLENCE
Adding Beeswax to our long-lasting mascaras makes them naturally water repellence and less likely to smudge. Better still, this makes our mineral mascara ultra quick and easy to remove at night.
5: VOLUME
Our mascaras don’t just nourish — they also deliver beautiful volume. Biodegradable, plant-based cellulose microspheres add lift and density, making lashes appear thicker and more defined straight after application.
For extra-long lash lengths, apply your mascara from root to tip using a zigzag motion or add an extra coat to build-up the pigment and add a touch of glamour to your mineral make-up look.
Shop natural mascara now
Discover our natural and ethyl alcohol-free mascaras. Our black mascara is our most popular; ideal for day and night looks, it gives great definition whilst being gentle on your lashes.
Volumising Mascara - Black 7ml
Get gorgeous lashes day or night with this natural mascara in black. Great for sensitive eyes!
£22.50
If you prefer a lighter mascara for a more subtle look, try our brown mascara. Made with the same lash-loving, volumising natural ingredients as our black mascara, it has a lighter tint.
Volumising Mascara - Brown 7ml
Get gorgeous lashes day or night with this natural mascara in brown. Great for sensitive eyes!
£22.50
How to remove mascara naturally
The best way to protect your lashes is to remove your mascara with care. Some make-up removers contain ingredients such as drying ethyl alcohol, which can leave lashes vulnerable to damage.
For a gentle, natural eye make-up remover we suggest our Gentle Cleanse & Make-Up Remover which gently removes make-up without irritating delicate skin and lashes.
Gentle Cleanse & Make-Up Remover 150ml
Soft, clean skin starts with our bestselling cleanser
£29.00
Discover a 10ml ‘try me’ tube in the Lash & Lift Gift set which also features a full-size Volumising Mascara.
Lash & Lift Gift Set
Love your lashes with this natural mascara & make-up remover gift set. Perfect for sensitive eyes.
£29.00
Do you need a hand choosing a natural mascara or make-up remover, or do you want to find out more about the benefits of our mascara? Please contact our UK customer care team on 01403 740350 or on social @GreenPeopleUK.
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